2 August 2006
PLASA Strengthens Team
PLASA - the Professional Lighting and Sound Association - has announced a number of appointments to strengthen both its UK and US operations.
Jon Petts, formerly with lighting manufacturer Pulsar, has been appointed to the newly-created position of Commercial Manager. He will act as the main point of contact with PLASA members, working alongside the existing team to ensure that members take full advantage of the expanding range of business services available. PLASA is also keen to ensure it has a good understanding of the day-to-day issues faced by members and the new role will be instrumental in further developing the lines of communication. Jon has many years' experience in both sales and management roles, having worked for several major companies within the industry, including Martin Professional. His knowledge of both the industry and current trends in product development will prove invaluable in increasing membership numbers.
Membership growth is central to PLASA's ambitions to raise standards across the sector, develop industry qualifications and strengthen its lobbying activities. Several industry-wide projects are underway, including a major membership restructure, the piloting of qualifications for the rigging and PA/VA sectors and direct lobbying on legislation affecting member companies, most recently RoHS - the Restriction of Hazardous Substances Directive.
In a separate move, this month will also see the departure of Adrienne Gurman from PLASA's New York-based Media Division, responsible for publishing the market-leading Lighting&Sound America. Adrienne has worked on the magazine since its launch three years ago and has been instrumental in its successful growth. To ensure L&SA retains its forward momentum, the magazine is adding two new staff members to the team.
Matthew Griffiths, CEO of PLASA commented: "PLASA is making great progress at the moment and I am pleased to be welcoming three very talented people to the team. Jon's role, in particular, is essential to our plans to increase the membership and it will be a big advantage to us to have someone with his experience and knowledge on board. It's good to see L&SA move forward too, and whilst I'm very sorry to lose Adrienne, one of the founder members of the team whose dedication and professionalism was central to its growth, it's rewarding to be at a stage where we can develop the US team and take the magazine to the next level."
Notes to Editors:
PLASA is the lead professional body for businesses that supply technologies and services to the event, entertainment and installation industries. Operating from offices in Europe and North America, the Association provides business support services to its growing worldwide membership, writes industry standards, leads the development of qualifications and focuses on improving the business practices adopted by the industry. With over 1100 members worldwide, it represents one of the largest member networks in the industry.
PLASA also runs successful media and events divisions and is responsible for the industry-leading magazines Lighting&Sound International, Lighting&Sound America and Protocol and the PLASA Show in London, together with the European and North American regional PLASA Focus events.