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PRESS INFORMATION

9 November 2011

Race To Take Part Creates Buzz About Austin

NEW YORK, NY - PLASA Focus: Austin welcomes a raft of new exhibitors as the two-day event expands its floor plan yet again. The new style of regional event, to be held February 22-23, 2012 at the Renaissance Austin, Texas, has doubled its footprint in the past week, with over 25 companies committed to taking part and as many applications being processed.

Joining confirmed exhibitors ETC, Barbizon, Philips Color Kinetics, Doug Fleenor Design, Strong Entertainment Lighting, Chauvet, A.C.T Lighting, Global Design Solutions, CommuniLux Productions, GLP German Light Products, Daktronics Rigging, Total Structures, Arri, Rosco, Rose Brand, Robe, High End Systems, Secoa and Clay Paky, amongst others, are new exhibitors; Elation, White Light, LSC, James Thomas Engineering, Creative Stage Lighting, Inlight Gobos, Mainstage Theatrical Supply, Martin Professional and TMB.

PLASA Focus' much talked about 'new style' event includes free refreshments for all visitors and exhibitors, an inclusive live concert on the evening of the opening day, a strong focus on community networking and learning, and a new informal exhibition environment, including a complete departure from pipe and drape and exhibitor-built booths.

The unique hassle-free booth system provides a new level playing field for exhibitors, and is attracting interest from first time exhibitors, including regional production companies and distributors, as well as manufacturers and rental companies. This wide scope will attract a broad cross-section of the entertainment technology community in Texas and the neighboring states, from students and end users to consultants, buyers and freelancers.

For visitors, there will be plenty of opportunity to engage with peers and meet new people, including a free two-day education and learning program created by the industry's leading names. Visitors should register online today to be the first to receive major new announcements in the weeks ahead.

For more information, please visit www.plasafocus.com/austin, contact Erick Pinnick at Erick.pinnick@plasa.org, 212-244-1505, ext. 722, Jackie Tien at jackie.tien@plasa.org,212-244-1505, ext. 716, or Frances Thompson at frances.thompson@plasa.org,865-298-0267.

Notes to Editors:

PLASA is the lead professional body for businesses that supply technologies and services to the event, entertainment and installation industries. Operating from offices in Europe and North America, the Association provides business support services to its growing worldwide membership, writes industry standards, leads the development of qualifications and focuses on improving the business practices adopted by the industry. With over 1100 members worldwide, it represents one of the largest member networks in the industry.

PLASA also runs successful media and events divisions and is responsible for the industry-leading magazines Lighting&Sound International, Lighting&Sound America and Protocol and the PLASA Show in London, together with the European and North American regional PLASA Focus events.

www.plasa.org