PLASA

1. Post a picture on social media

Post a picture of yourself on Instagram or Facebook wearing red, tag three industry colleagues, and use the following text for the post:

My industry is at Red Alert and my job is at risk. The events industry is worth billions to the UK but we are banned from working and without urgent help we will all be out of a job for good. We need grants, not loans. We need an extension to the furlough scheme and an extension to the self-employment scheme. If you love live events, please share this. #WeMakeEvents

2. Go live on Facebook or Instagram

When people go live on Facebook or Instagram, the algorithm boosts that content. Help us to reach more people by using your phone to go live, repeat the same message as above and then describe why this matters personally to you. When you’re done, please add the hashtag #WeMakeEvents.

Please take the time to do both of these things and encourage your colleagues to do the same. The more we do, the better chance we’ll have.

SOCIAL MEDIA TAGS

Please use the hashtag #WeMakeEvents in the first sentence of the post then the following hashtags at the end of post:

#WeMakeEvents #LetTheMusicPlay #LightItInRed #RishiSunak #OliverDowden #CarolineDinenage #SkyNews #BBCNews #festival #festivalseason #livemusic #livemusicrocks #liveevent #supportneeded #glastonbury #festivallove #gigs #livegig #liveeventssector #covid19 #redalert

Who to tag on Facebook:

@Rishi Sunak @Caroline Dinenage @Oliver Dowden @Jo Stevens @BBC News @ITV News @Sky News @the guardian @BBC Breakfast @BBC Radio 1 @BBC Radio 4 @BBC Radio 6 Music @Headliner Magazine @LSi Online @Tpi Magazine @Pro AVL Asia Magazine @Time Out London

Who to tag on Instagram:

@rishisunakmp @oliverdowdenmp @ukgovofficial @itvnews @guardian @ladbible @glastofest @tpimagazine @headlinerhub @proavlcentral @bbcradio1 @bbcradio1pr @radiox @bbcradiolondon @bbcradiosurrey @bbconeshow @thisisheart @the.independent @ukgovofficial @uktheatreschool @bbclondon @greg_james @channel4news @evening.standard @skynews @timeoutlondon

Other ways to help

JOIN US ON 11 AUGUST

Register to attend the London event via Eventbrite. Face masks and social distancing are mandatory. For everyone’s safety, registration is essential. Please invite your industry colleagues!

SHARE VIDEO AND IMAGES

If you would like to help spread the word via your social media channels then you can find all the materials you need including videos, pictures and words in our Dropbox folder.

VOLUNTEER TO HELP

Several regional events will run parallel to London on Tuesday, with more being announced every day. If you would like to help out at an event near you please email gavin@inflowevents.com.

UPDATE YOUR PROFILE PICTURE

Why not update your personal or company Facebook profile picture with a #WeMakeEvents frame? Click your profile picture, choose ‘Add Frame’ and search We Make Events or #WeMakeEvents.

Thank you for supporting #WeMakeEvents

On Tuesday 11 August we will set a strategy in motion that we will spread our message beyond our own industry and capture the attention of government. To stand a chance of succeeding, we need your help…

Our goal is to broadcast a simple, concise message via thousands of social media posts. We want to make it impossible to be ignored. To achieve that, we all need to speak in one voice.

If you’re in London, you may want to participate in the main event. If you are in another part of the UK, you can see if there’s an event in your own area. Or you may simply want to show support from home.

Wherever you are, we are asking you to do two simple things on the day of action, 11 August…

Other ways to help

Join PLASA today